For more than a thousand years vikings roamed the world and ruled the seas, making Denmark one of the most powerful countries in the world. Conquering unfound lands and braving new climates - it is said they discovered America long before Columbus - these pioneers knew how to harness the power of the elements and beat nature, allowing them to travel longer and further than anyone before.
Though they’re gone a long time now, their DNA survived in more than one way. Dane Bikewear sprouted from Viking DNA and evolved to let you conquer the world as our ancestors did a thousand years ago, using only the best materials like GORE-TEX®, 3MTM ScotchliteTM Reflective Material and SAS-TEC protectors. Dane bikewear is designed for riders who wish to beat all kinds of nature. Laying new borders on quality, safety and protection, so adventurers in our time can go beyond all corners of the world.